Bootsma Bookstore Cafe

2021

Brand Identity

Located in Palos Heights, Illinois on the edge of Trinity Christian College sits a local cafe open to the public and students. With the help of a few other student designers and faculty mentor, we were asked to update the branding and identity of this beloved cafe to match the recently updated branding of the college.

The goal of this rebrand was to use the current branding of Trinity Christian College and update the BBC brand Identity to create a clean, modern, fun atmosphere that is fun and inviting for students, faculty, and visitors.

Logo

The primary logo is modular and can be put into different iterations to fit best each space in that it is placed.

Each icon is something that is relevant to Trinity’s campus, events, holidays, and other objects that you could find at a bookstore cafe. Each icon follows a strict gridding system, making them modular and interchangeable.

Icon process

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Trinity Christian College